Cutz - Video Encoding

Low-carbon video encoding

Our ML technology optimises your video files: uncompromised visual quality, reduced bitrate, lighter and leaner delivery.

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Before
11.5 MB
After
3.5 MB

Your priority, our answer.

Agencies, Media & Production

Quality · Sobriety · Channel compliance · Right the First Time

Advertisers & Enterprises

Campaigns · Internal communications · Social media · Catalogue archiving · CSRD

Streaming & Broadcast Platform

Streaming · OTT · BVOD · Broadcast

Three levers. One tool.

Every unnecessary bit is an energy tax.
Cutz eliminates it.

Reducing video data volume means reducing energy consumption across the entire chain: encoding servers, CDN networks, end-user device batteries.

Every byte saved is both a CO₂ emission avoided and a saving on your infrastructure. This is not green communication. It is a real, documentable reduction — before/after weight data is available to feed into your next CSR report.

GRDF reduced its video carbon footprint by 89% with Cutz — 223 tonnes of CO₂ avoided. Documented report, integrated into the annual CSR balance sheet.

Validated by the industry ecosystem at the highest level.

Nuit des Rois 2025 — Gold · Best Digital CSR Initiative

GRDF / Arena Media × Cutz

223T CO₂ avoided

Free. No commitment.

FAQ

Frequently asked questions

Maximum quality and a lighter file — is that technically possible?

Yes — and it’s measurable. Our Machine Learning encoding analyses every frame to allocate bits only where the human eye perceives them. The result: average bitrate significantly reduced, peak bitrate controlled, and visual quality — measured by VMAF score — consistently above 95 in our production deployments. A side-by-side Source vs. Cutz comparative test is available from the free trial, on your own content.

No. Cutz is built for full interoperability: compatible with H.264, HEVC, and other standard codecs. Two integration modes depending on your context — SaaS platform (web interface, zero installation, deployed in under an hour) or codec-agnostic API (integrates into your existing pipelines with no architecture redesign). Our engineers support the first deployment. None of our clients have had to modify their existing infrastructure.

It is first a regulatory obligation, then an economic lever. The CSRD now mandates digital footprint reporting within large companies’ sustainability disclosures. The REEN framework and BEGES point in the same direction. Cutz gives you the operational answer: file weight reduction data for your videos, ready to integrate into your GHG balance sheet. Optionally: CO₂ modelling based on Scope 3 benchmarks. A serious contributor to your digital reporting — without replacing a carbon audit. At the same time, every lighter video reduces your CDN and storage bills. The environmental case and the financial case converge.

Full transparency: the free trial delivers a complete report within 7 days — measured gains in bitrate, CDN and storage, file weight reduction data with optional CO₂ modelling, and side-by-side visual quality comparison. The business case is quantified on your own content, under your real distribution conditions. No contractual commitment.

Absolutely. Cutz is fully GDPR-compliant at every stage. Your content is never used for algorithmic training or third-party benchmarking. You retain full rights over your files. Dedicated data processing agreements are available for organisations with specific contractual requirements.

Test Cutz on your own content.

POC on request. Visual quality measured, CO₂ footprint documented, delivery cost savings estimated — on your actual files, no commitment.
CUTZ
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